Privacy Policy
==============
Last updated: June 8, 2025
This Privacy Policy describes Our policies and procedures on the collection,
use, and disclosure of Your information when You use the Service and tells You
about Your privacy rights and how the law protects You.
We use Your Personal Data to provide and improve the Service. By using the
Service, You agree to the collection and use of information in accordance with
this Privacy Policy. This Privacy Policy has been created with the help of the
[Free Privacy Policy Generator](https://www.freeprivacypolicy.com/free-
privacy-policy-generator/).
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Interpretation and Definitions
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Interpretation
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The words of which the initial letter is capitalized have meanings defined
under the following conditions. The following definitions shall have the same
meaning regardless of whether they appear in singular or in plural.
Definitions
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For the purposes of this Privacy Policy:
* Account means a unique account created for You to access our Service or
parts of our Service, primarily referring to our business clients (e.g., roofing contractors).
* Affiliate means an entity that controls, is controlled by or is under
common control with a party, where "control" means ownership of 50% or
more of the shares, equity interest or other securities entitled to vote
for election of directors or other managing authority.
* Company (referred to as either "the Company", "We", "Us" or "Our" in this
Agreement) refers to Klaro Leads.
* Cookies are small files that are placed on Your computer, mobile device or
any other device by a website, containing the details of Your Browse
history on that website among its many uses.
* Country refers to: New Jersey, United States
* Device means any device that can access the Service such as a computer, a
cellphone or a digital tablet.
* Personal Data is any information that relates to an identified or
identifiable individual.
* Service refers to the AI-powered lead generation, qualification, and appointment setting services provided by Klaro Leads for roofing contractors, which includes the use of our Website, AI Caller, CRM, SMS messaging, and phone calls.
* Service Provider means any natural or legal person who processes the data
on behalf of the Company. It refers to third-party companies or
individuals employed by the Company to facilitate the Service, to provide
the Service on behalf of the Company, to perform services related to the
Service or to assist the Company in analyzing how the Service is used. This may include aggregators and providers of Text Message services (e.g., GoHighLevel, Twilio).
* Usage Data refers to data collected automatically, either generated by the
use of the Service or from the Service infrastructure itself (for example,
the duration of a page visit).
* Website refers to Klaro Leads, accessible from
https://klaroleads.com/privacy-policy
* You means the individual accessing or using the Service (e.g., a website visitor, a lead, or a client of Klaro Leads), or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.
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Collecting and Using Your Personal Data
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Types of Data Collected
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Personal Data
*************
While using Our Service, We may ask You to provide Us with certain personally
identifiable information that can be used to contact or identify You.
Personally identifiable information may include, but is not limited to:
* Email address
* First name and last name
* Phone number (collected for SMS communication related to lead generation, qualification, appointment setting, and marketing updates)
* Address, State, Province, ZIP/Postal code, City
* Usage Data
Usage Data
**********
Usage Data is collected automatically when using the Service.
Usage Data may include information such as Your Device's Internet Protocol
address (e.g. IP address), browser type, browser version, the pages of our
Service that You visit, the time and date of Your visit, the time spent on
those pages, unique device identifiers and other diagnostic data.
When You access the Service by or through a mobile device, We may collect
certain information automatically, including, but not limited to, the type of
mobile device You use, Your mobile device unique ID, the IP address of Your
mobile device, Your mobile operating system, the type of mobile Internet
browser You use, unique device identifiers and other diagnostic data.
We may also collect information that Your browser sends whenever You visit our
Service or when You access the Service by or through a mobile device.
Tracking Technologies and Cookies
*********************************
We use Cookies and similar tracking technologies to track the activity on Our
Service and store certain information. Tracking technologies used are beacons,
tags, and scripts to collect and track information and to improve and analyze
Our Service. The technologies We use may include:
* Cookies or Browser Cookies. A cookie is a small file placed on Your
Device. You can instruct Your browser to refuse all Cookies or to indicate
when a Cookie is being sent. However, if You do not accept Cookies, You
may not be able to use some parts of our Service. Unless you have adjusted
Your browser setting so that it will refuse Cookies, our Service may use
Cookies.
* Web Beacons. Certain sections of our Service and our emails may contain
small electronic files known as web beacons (also referred to as clear
gifs, pixel tags, and single-pixel gifs) that permit the Company, for
example, to count users who have visited those pages or opened an email
and for other related website statistics (for example, recording the
popularity of a certain section and verifying system and server
integrity).
Cookies can be "Persistent" or "Session" Cookies. Persistent Cookies remain on
Your personal computer or mobile device when You go offline, while Session
Cookies are deleted as soon as You close Your web browser. Learn more about
cookies on the [Free Privacy Policy
website](https://www.freeprivacypolicy.com/blog/sample-privacy-policy-
template/#Use_Of_Cookies_And_Tracking) article.
We use both Session and Persistent Cookies for the purposes set out below:
* Necessary / Essential Cookies
Type: Session Cookies
Administered by: Us
Purpose: These Cookies are essential to provide You with services
available through the Website and to enable You to use some of its
features. They help to authenticate users and prevent fraudulent use of
user accounts. Without these Cookies, the services that You have asked for
cannot be provided, and We only use these Cookies to provide You with
those services.
* Cookies Policy / Notice Acceptance Cookies
Type: Persistent Cookies
Administered by: Us
Purpose: These Cookies identify if users have accepted the use of cookies
on the Website.
* Functionality Cookies
Type: Persistent Cookies
Administered by: Us
Purpose: These Cookies allow us to remember choices You make when You use
the Website, such as remembering your login details or language
preference. The purpose of these Cookies is to provide You with a more
personal experience and to avoid You having to re-enter your preferences
every time You use the Website.
For more information about the cookies we use and your choices regarding
cookies, please visit our Cookies Policy or the Cookies section of our Privacy
Policy.
Use of Your Personal Data
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The Company may use Personal Data for the following purposes:
* To provide and maintain our Service , including to monitor the usage of
our Service.
* To manage Your Account: to manage Your registration as a user of the
Service. The Personal Data You provide can give You access to different
functionalities of the Service that are available to You as a registered
user.
* For the performance of a contract: the development, compliance and
undertaking of the purchase contract for the products, items or services
You have purchased or of any other contract with Us through the Service.
* To contact You: To contact You by email, telephone calls, SMS, or other
equivalent forms of electronic communication, such as a mobile
application's push notifications regarding updates or informative
communications related to the functionalities, products or contracted
services, including the security updates, when necessary or reasonable for
their implementation.
* To provide You with news, special offers and general information about
other goods, services and events which we offer that are similar to those
that you have already purchased or enquired about unless You have opted
not to receive such information.
* To manage Your requests: To attend and manage Your requests to Us.
* For business transfers: We may use Your information to evaluate or conduct
a merger, divestiture, restructuring, reorganization, dissolution, or
other sale or transfer of some or all of Our assets, whether as a going
concern or as part of bankruptcy, liquidation, or similar proceeding, in
which Personal Data held by Us about our Service users is among the assets
transferred.
* For other purposes : We may use Your information for other purposes, such
as data analysis, identifying usage trends, determining the effectiveness
of our promotional campaigns and to evaluate and improve our Service,
products, services, marketing and your experience.
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SMS Communication and Consent
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This section outlines the specific terms for our SMS messaging program.
Program Name and Description:
Our SMS program, Klaro Leads Messaging, provides AI-powered lead qualification and appointment setting services for roofing contractors. Users can expect messages related to their inquiries about roofing services, appointment confirmations, reminders, follow-ups, and occasional marketing updates for those who have opted-in.
User Consent:
We collect phone numbers and obtain express consent to provide our lead generation and appointment setting services, which includes communicating with you via SMS messages. By submitting your information through our forms on Facebook/Instagram or our landing pages in response to our advertisements, you provide express consent to receive SMS messages from us regarding your inquiry, appointment confirmations, reminders, and occasional marketing updates related to roofing services. The forms clearly state that by submitting, users agree to receive communications, including SMS messages, from Klaro Leads regarding their inquiry and related services. Additionally, users can opt-in by texting 'START' to our designated phone number. All messages include clear opt-out instructions.
Opt-in Confirmation Message:
Upon successful opt-in, you will receive a confirmation message similar to: "You have successfully opted-in to receive messages from Klaro Leads regarding your roofing inquiry and updates. Message & data rates may apply. Reply HELP for assistance, STOP to unsubscribe."
Opt-Out Instructions:
You can cancel the SMS service at any time. Simply text "STOP" to the shortcode or phone number from which you received the message. Upon sending "STOP," we will confirm your unsubscribe status via SMS. Following this confirmation, you will no longer receive SMS messages from us.
Rejoining Instructions:
To rejoin our SMS program after opting out, you will need to sign up as you did initially (e.g., by submitting a new form on our website or responding to an advertisement), and we will resume sending SMS messages to you.
Help Instructions:
If you experience issues with the messaging program, reply with the keyword HELP for more assistance, or reach out directly to [email protected].
Carrier Liability Disclaimer:
Carriers are not liable for delayed or undelivered messages.
Message and Data Rates Disclaimer:
As always, message and data rates may apply for messages sent to you from us and to us from you. Message frequency varies. For questions about your text plan or data plan, contact your wireless provider.
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Sharing Your Personal Data
-----------------------------
No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. Information sharing to subcontractors in support services, such as customer service is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
We do not sell Your Personal Data. We may disclose Your personal information in the following situations solely as necessary to provide our Service and as permitted by law:
*With Service Providers:** We may disclose Your personal information with Service Providers such as GoHighLevel (for CRM management, automation, and messaging infrastructure) and other third-party platforms that assist us in monitoring and analyzing the use of our Service, communicating with you, and facilitating our lead generation and appointment setting processes. These Service Providers are obligated to keep Your information confidential and are prohibited from using Your Personal Data for any purpose other than to provide these services on Our behalf.
*For business transfers:** We may disclose or transfer Your personal information in connection with, or during negotiations of, any merger, acquisition or asset sale of all or a portion of Our business to another company. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.
*With business partners (Our Clients):** We may disclose Your information, including contact details, with our clients (e.g., roofing contractors) to facilitate the provision of services you inquired about or expressed interest in, and to enable them to contact you for appointments and service delivery. This is a core part of the Service you request from us. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.
*With Affiliates:** We may disclose Your information with Our affiliates (e.g., parent company, subsidiaries, joint venture partners or other companies that We control or that are under common control with Us) for purposes consistent with this Privacy Policy and to provide the Service. However, please note: All categories of shared information, including mobile information and text messaging originator opt-in data and consent, will not be shared with affiliates for their independent marketing/promotional purposes.
*With Your consent:** We may disclose Your personal information for any other purpose with Your explicit consent. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties, excluding aggregators and providers of the Text Message services.
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Retention of Your Personal Data
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The Company will retain Your Personal Data only for as long as is necessary
for the purposes set out in this Privacy Policy. We will retain and use Your
Personal Data to the extent necessary to comply with our legal obligations
(for example, if we are required to retain your data to comply with applicable
laws), resolve disputes, and enforce our legal agreements and policies.
The Company will also retain Usage Data for internal analysis purposes. Usage
Data is generally retained for a shorter period of time, except when this data
is used to strengthen the security or to improve the functionality of Our
Service, or We are legally obligated to retain this data for longer time
periods.
Transfer of Your Personal Data
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Your information, including Personal Data, is processed at the Company's
operating offices and in any other places where the parties involved in the
processing are located. It means that this information may be transferred to —
and maintained on — computers located outside of Your state, province, country
or other governmental jurisdiction where the data protection laws may differ
than those from Your jurisdiction.
Your consent to this Privacy Policy followed by Your submission of such
information represents Your agreement to that transfer.
The Company will take all steps reasonably necessary to ensure that Your data
is treated securely and in accordance with this Privacy Policy and no transfer
of Your Personal Data will take place to an organization or a country unless
there are adequate controls in place including the security of Your data and
other personal information.
Delete Your Personal Data
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You have the right to delete or request that We assist in deleting the
Personal Data that We have collected about You.
Our Service may give You the ability to delete certain information about You
from within the Service.
You may update, amend, or delete Your information at any time by signing in to
Your Account, if you have one, and visiting the account settings section that
allows you to manage Your personal information. You may also contact Us to
request access to, correct, or delete any personal information that You have
provided to Us.
Please note, however, that We may need to retain certain information when we
have a legal obligation or lawful basis to do so.
Disclosure of Your Personal Data
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Business Transactions
*********************
If the Company is involved in a merger, acquisition or asset sale, Your
Personal Data may be transferred. We will provide notice before Your Personal
Data is transferred and becomes subject to a different Privacy Policy.
Law enforcement
***************
Under certain circumstances, the Company may be required to disclose Your
Personal Data if required to do so by law or in response to valid requests by
public authorities (e.g. a court or a government agency).
Other legal requirements
************************
The Company may disclose Your Personal Data in the good faith belief that such
action is necessary to:
* Comply with a legal obligation
* Protect and defend the rights or property of the Company
* Prevent or investigate possible wrongdoing in connection with the Service
* Protect the personal safety of Users of the Service or the public
* Protect against legal liability
Security of Your Personal Data
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The security of Your Personal Data is important to Us, but remember that no
method of transmission over the Internet, or method of electronic storage is
100% secure. While We strive to use commercially acceptable means to protect
Your Personal Data, We cannot guarantee its absolute security.
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Compliance with Industry Standards and Legal Compliance:
Klaro Leads adheres to industry standards for messaging, including those set forth by the Cellular Telecommunications Industry Association (CTIA) and mobile carriers, as well as applicable laws such as the Telephone Consumer Protection Act (TCPA). Our practices are designed to ensure responsible and compliant communication.
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Children's Privacy
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Our Service does not address anyone under the age of 13. We do not knowingly
collect personally identifiable information from anyone under the age of 13.
If You are a parent or guardian and You are aware that Your child has provided
Us with Personal Data, please contact Us. If We become aware that We have
collected Personal Data from anyone under the age of 13 without verification
of parental consent, We take steps to remove that information from Our
servers.
If We need to rely on consent as a legal basis for processing Your information
and Your country requires consent from a parent, We may require Your parent's
consent before We collect and use that information.
Links to Other Websites
-----------------------
Our Service may contain links to other websites that are not operated by Us.
If You click on a third party link, You will be directed to that third party's
site. We strongly advise You to review the Privacy Policy of every site You
visit.
We have no control over and assume no responsibility for the content, privacy
policies or practices of any third party sites or services.
Changes to this Privacy Policy
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We may update Our Privacy Policy from time to time. We will notify You of any
changes by posting the new Privacy Policy on this page.
We will let You know via email and/or a prominent notice on Our Service, prior
to the change becoming effective and update the "Last updated" date at the top
of this Privacy Policy.
You are advised to review this Privacy Policy periodically for any changes.
Changes to this Privacy Policy are effective when they are posted on this
page.
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Contact Us
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If you have any questions about this Privacy Policy, You can contact us:
* By email: [email protected]